By 1962 Hollywood knew the jig was up. Audiences, with expanding options of quality programming on television, would no longer automatically show up to the cinemas for whatever fare they had thrown together. Actors and directors were tired of being workhorses for the studios, told to go here and do that, and wanted the power to pick their own projects. Certain quintessentially American genres, notably the musical and the Western, were increasingly seen as creaky and worn out.
How the West Was Won (1962)
How the West Was Won (1962)
How the West Was Won (1962)
By 1962 Hollywood knew the jig was up. Audiences, with expanding options of quality programming on television, would no longer automatically show up to the cinemas for whatever fare they had thrown together. Actors and directors were tired of being workhorses for the studios, told to go here and do that, and wanted the power to pick their own projects. Certain quintessentially American genres, notably the musical and the Western, were increasingly seen as creaky and worn out.